Rogers named MSHA vice president of strategic planning


Allison Rogers

JOHNSON CITY, Tenn. – Allison Rogers was recently named MSHA’s vice president of strategic planning, a position she has held in an interim role since February 2012, when Tony Benton moved from that position to become CEO of Franklin Woods Community Hospital (FWCH).

Previously, Rogers served as MSHA’s corporate director of strategic planning for four years. Before that, she was in the role of planning manager for four years.

Rogers came to MSHA from Atlanta, Ga., where she worked as a health care consultant and a hospital planning analyst. She earned a bachelor of business administration degree at the College of William & Mary and a master’s in health care administration from the Medical College of Virginia.

“During the last few months, Allison has demonstrated that she can lead this important function for MSHA,” said Dennis Vonderfecht, president and CEO of MSHA. “I am pleased that we have been able to develop and promote two internal leaders within our organization for two key roles — CEO of Franklin Woods and VP of strategic planning.”

About Mountain States Health Alliance 

Mountain States Health Alliance, a not-for-profit health care organization based in Johnson City, Tenn., operates a family of hospitals serving a 29-county, four-state region (Northeast Tennessee, Southwest Virginia, Southeastern Kentucky and Western North Carolina). MSHA offers a large tertiary hospital, several community hospitals, two critical access hospitals, rehabilitation, a children’s hospital, a behavioral health hospital, home care and hospice services as well as a comprehensive medical management corporation. Its 13,500 team members, associated physicians and volunteers are committed to its mission of bringing loving care to health care. For more information, visit


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